Strategy co -founder Michael Saylor hinted at an imminent Bitcoin (BTC) purchase after strategy and said that more than 13,000 institutions now have direct exposure to the company.
The company’s latest acquisition of 3,459 BTC, valued at over $ 285 million at the time of purchase, on April 14, brought the overall holdings of the strategy to 531,644 BTC, valued over $ 44.9 billion.
Saylor followed up on the BTC diagram, which he typically posts on Sundays to signal an impending BTC acquisition with a collapse of investor exposure to the company. The director wrote in a 20th April X submission:
“Based on public data from the 1st quarter of 2025, over 13,000 institutions and 814,000 retail accounts have directly estimated 55 million recipients have indirect exposure through ETFs, mutual foundations, pensions and insurance portfolios.”
The growing popularity of the strategy among retail and institutional investors is significant because of the company that is siping capital from traditional financial markets and to Bitcoin. Increased capital flows are translated into the company that accumulates and holds more BTC, which slowly increases the price of the supply -covered digital asset.
Related: Has Michael Saylor’s strategy built a card house?
Michael Saylor’s stock market-to-BTC pipeline
Strategy emits company debt and equity to finance its Bitcoin acquisitions, giving holders indirect exposure to BTC and feeding capital from traditional financial markets in the Bitcoin market.
In December 2024, the strategy was added to Nasdaq 100, a weighted stock market index that tracks the 100 largest companies at market value at Nasdaq Exchange.
The inclusion of strategy in NASDAQ 100 will draw even more capital to BTC from passive investors holding the technology -focused index in their portfolios.

In February 2025, Bitcoin analyst Julian Fahrer reported that 12 US states had exposure to strategy, including California, Florida, Wisconsin, North Carolina, Arizona, Colorado, Illinois, Louisiana, Maryland, New Jersey, Texas and Utah.
Bloomberg Exchange-Traded Fund (ETF) analyst Eric Balchunas recently said that influx from Bitcoin ETFs and institutional influxes from companies such as strategy has cut the bitcoin market against dumping with short-term speculators.
The analyst added that Bitcoin ETFs registered approx. $ 2.4 billion in capital flows years to date, which helped to cushion the price of the digital asset.
This article does not contain investment advice or recommendations. Each investment and trade movement involves risk, and readers should make their own research when making a decision.
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